The MacBook Pro is the flagship laptop in the Apple macOS lineup. In recent years, 14- and 16-inch models have pushed the limits of these laptops’ capabilities, but only a few pros really need that much power. For everyone else, the MacBook Air has always delivered.
Over the next few months, the MacBook Air will push the MacBook Pro to the sidelines with consumer offerings that will meet the challenges of everyday life while maintaining great performance.
Stephen Warwick is a fitting reminder that while Apple launched the M2-equipped MacBook Air at WWDC 2022, hardware launches at WWDC aren’t always a given. Last year we saw Apple’s new MacBook Air M2, one of the company’s best MacBooks in recent memory. Hardware isn’t a mainstay at WWDC, and Apple doesn’t always reveal new products. However, it’s possible that new Macs are in the works. launch and will appear if it wasn’t revealed at Apple’s spring event.
You can assume we’ll get the first developer previews of Apple’s various operating systems during WWDC, though there’s no guarantee that all changes to iOS, macOS, iPadOS, and the rest will be in Keynote.
With Apple Silicon processors and the transition from Mac to Intel now well established, there’s no need to discuss them during Keynote. By contrast, the background music suggests that Tim Cook and his team will build heavily on their plans for AR/VR headsets, with RealOS as a cornerstone.
Given the amount of configuration this hardware and software will require, the launch of new Macs, including the MacBook Air, can quickly become a footnote at the conference or be delayed to a press release launch in the weeks following the show.
WWDC is a benchmark, but it does not guarantee a release date. If you’re looking for more telltale signs of a new MacBook Air, it’s always a good idea to keep an eye on inventory and retailers looking to clear inventory ahead of a potential launch. There have been an increasing number of discounts on the original MacBook Air M1, with 20% reductions in prices.
In previous MacBook launches, Apple replaced lower-tier laptops, keeping the same price but bumping up entry-level computer specifications. When the MacBook Air M2 was released, Apple made a different decision.
While Tim Cook is expected to release a new MacBook Air with the M3 chip, the outflow of inventory on the M1 model indicates that it has reached the end of its commercial life. In this case, the MacBook Air M2 may show a lower price.
Tim Cook’s decision to release the MacBook Air with a 15-inch screen will make headlines. The larger screen is something many Apple fans are looking forward to, but it may not be the only update that has gone big. Apple will also continue to introduce the new design with the latest Apple Silicon technology.
The third-generation chip is expected to be shown off at this year’s WWDC conference, and the 15-inch MacBook Air will likely feature this novelty. On a consumer level, Apple Silicon offers more power and flexibility than Intel’s MacBook laptops. The M1 laptops redefined expectations, and the M2 added twenty percent more performance.
While professionals will appreciate the specifications of the M2 Pro and M2 Max (and look forward to the benchmarks that the M3 Pro and M3 Max may offer), even “professional” MacBook users will have a hard time pushing the limits of the MacBook Air. M3.
Apple’s next MacBook Air should offer everything we need, and even a little more. The only thing missing from this set is the Air with a larger screen. This is what Tim Cook and his team will present in the coming months.
Forget about the MacBook Pro, because the MacBook Air will meet all your expectations.
Translated article from the American magazine Forbes – Author: Ewan Spence
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